Loft Featured image
Loft Featured image
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About Loft

Known for selling dresses, loungewear, accessories, and shoes, Loft is a store that offers women’s clothing.

The go-to brand for women since 1996, Loft has been highlighted in prestigious publications including AdWeek, Fashionista, and HuffPost. They have a sizable 860k Instagram followers and 1.8M Facebook fans, and they have been cultivating a devoted following for decades.

This Loft dresses review will look at some of the brand’s best-selling goods as well as customer reviews, promotions, and a variety of apparel categories and styles to determine if Loft has lasted the test of time.


The Ascena Retail Group, which specializes in a variety of women’s apparel brands and is home to names like J. Crew, Lane Bryant & Banana Republic, transformed Loft into what it is today.

If you’re curious why the name seems familiar, it’s possible that you’re more familiar with their previous label, Ann Taylor Loft. In 2010, Loft established itself as a distinct brand, providing reasonable prices and a fresher aesthetic.

But as I’ll show you, Loft has had its ups and downs, just like any other brand. You might anticipate certain benefits and drawbacks as a result of this, which may be connected to their marketing strategies or rebranding initiatives.



  1. They provide outfit style advice.
  2. Currency conversion available on their website.
  3. Various patterns and colours for various apparel categories.
  4. Promotions are available for Americans on a monthly and seasonal basis.
  5. Gift certificates are offered.
  6. Birthday advantage and reward.
  7. Available in petite and loft plus sizes.
  8. Across the country, there are physical stores.
  9. Deeper discounts on styles are available at the Loft outlet.
  10. Loyalty program that uses a points system to calculate rewards.
  11. Optional SMS and smartphone notifications for offers and events.


  1. Only Limited discounts & sales are available to overseas customers.
  2. There is no basic shipping charge on all products. And international delivery takes between one & three weeks, depending on location.
  3. Only at checkout are you informed of any shipping limitations on the purchased goods.
  4. Little response was given by their customer service, it’s only available in US.

Loft Dresses

You could go over a lot of different products and categories available on their site, but I’ve decided to focus on some of the brand’s most popular apparel.

Strappy Tiered Midi Dress

It’s ideal to have a simple dress you can throw on when you’re out and about, going to the beach or doing errands & Loft has clearly noticed. Because of this, they developed the Strappy Tiered Midi Dress, which is the solution to your problem of picking what to wear at the drop of a hat.

The dress fanned out better than most midi dresses with subtle layers without hanging in an unattractive way, which is every woman’s worst fear when looking for more casual clothing.

The woman wearing the dress on the Loft website is wearing a bandeau underneath it because the top isn’t form-fitting, but you could always combine it with any contrasting T-shirt for added support.

The midi dress is available in standard sizes S to XXL or petite sizes S to L. Since the midi dress falls beyond the knees for a flowing appearance, it’s wonderful to have a petite size choice available. Fresh Mango (available only online) or Magenta are the color options available.

Although it normally costs $100, the Strappy Tiered Midi Dress is presently on sale for $90. Or you can use PayPal to pay for it in four interest-free installments.

Strapless Drawstring Maxi Dress

The Strapless Drawstring Maxi Garment is an all-black dress that highlights your waist, while exuding sultry shoulder vibes. It is comfortable but feminine. This maxi was created with the sweltering summer days in mind and is made of breathable fabrics like rayon and polyester.

The dress is fantastic since Loft has offered style options, complete with footwear and accessories. It is obvious that they view this as a statement item for the summer. It is ideal for brunch with friends or may be worn casually with your favorite pair of shoes and an eco-friendly bag. Regular sizes XS to XL are offered for the maxi dress.

Although it normally costs $100, the Strapless Drawstring Maxi Dress is presently on sale. You may also purchase it by using PayPal to make four interest-free payments.

Loft Clothing

There are several different types of Loft clothing, including blouses, T-shirts & their most famous item, Loft sweaters. Tops alone have their own category.

The standard and small size selections for Loft dresses are mentioned throughout this review, but there is also a distinct store area for plus sizes, tall, curvy, and pregnancy sizes. There is a wide range, and no woman has been overlooked.

In order to give you a sense of what Loft has to offer. So, I’ll focus on two of the company’s bestselling pants and a single shirt.

Ruffle V-Back Shell

When choosing a shirt you can match with everything in your closet, simplicity is always ideal! A woven cotton shirt is cool enough for a classy meal out and ideal for the summer. In other words, accessorizing the top won’t be a huge concern for you.

For flexibility and comfort, the collar’s broad yet delicate ruffles may be tucked in or worn loosely fitting. It looks great with a pair of jeans. It looks fantastic when paired with a pair of sunglasses and shoes for a summer style in the city.

The top would look great with cigarette trousers and some shoes for a statement ensemble, in addition to the brand’s suggestions. Regular sizes XXS to XXL and petite sizes XXS to XXL are both offered for the Ruffle V-Back Shell.

The top is offered in three amazing colors. Ireland Cream, Dark Green Kiwi & Black.

Although the Ruffer V-Back Shell normally costs $55, it is presently 40% off. Or you can use PayPal to pay for it in four interest-free installments.

Distressed Hem High Rise Straight Crop Jeans

The Distressed Hem High Rise Straight Crop Jeans are straight-cut jeans with a hint of edge, pretty much as the name says. With a little torn section above the left pocket, the jeans have a casual look and feel as they terminate just before the ankle.

These jeans offer a snug fit thanks to their high waist, allowing you to feel comfortable no matter what you’re doing. There are only two colors for the Distressed Hem High Rise Straight Crop Jeans. Classic dark indigo wash & Authentic dark indigo wash.

The brand’s vast variety of size categories, and it’s much more obvious when it comes to Loft jeans. First, there are two general fit options, normal or curvaceous, which are then divided into four size categories, regular, petite, plus & tall. The 24 to 34 size range is the major range.

Although it normally costs $80, it is presently 37.5% off. There are four interest-free payments available through PayPal as well.

Special Offers & Discounts

Right now, there is a short-term sale where…

  1. Get 40% discount if you place an order exceeding $125.
  2. Get 25% discount on all purchases over $100+.
  3. Get 15% discount on all purchases over $75+.


This promotion may be accessed by using the code MORE. But keep in mind, there might be some exclusions.


Who owns Loft?

The Ascena Retail Group owns Loft.

Where does Loft manufacture clothing?

Although Loft was founded in the US, the company does not specify where their clothes are made or produced.

Are they true to size?

Before making a purchase, it is advised to review the sizing chart or speak with a representative because Loft offers a wide range of categories and sizes do differ.

Their shipping policy?

Your order will normally arrive by regular delivery in the continental US between the hours of Monday through Friday, excluding holidays, in 4 to 7 business days. However, regular delivery is not available to inhabitants of places like Alaska, Puerto Rico & Hawaii, and they will have to pay an additional fee.


For orders under $99, the shipping and handling price is a flat $9.

Only orders over $99 qualify for free standard delivery. However, this requirement must be reached even after discounts and special offers have been applied. Rush shipment will incur additional fees.

Three Day Shipping – Orders placed after 3 p.m. EST (Monday through Friday, except holidays) will be sent for a flat charge of $15 and processed the next business day.

Next Day Shipping – Any orders placed after 3 p.m. EST (Monday through Friday, except holidays) will be charged a flat cost of $25 and will be delivered the next business day. Alaska, Puerto Rico, Hawaii & P.O. Boxes are not covered.

Their return policy?

You have 30 days from the order date to return an unused, undamaged item that may be returned in-store, with the exception of swimwear and maternity clothes, if it is in some way faulty. Your original receipt has to be included with anything you wish to return.

In the event that they are unable to meet in person, local residents in the United States also have the option of conducting a brief chat over the phone. To begin the procedure, you must call their customer service department at 1-888-563-8444.

Do not attempt to return any overseas orders in-store; only postal returns are accepted. Before completing a return, you must get in touch with a customer support agent using Loft’s client services, and you have 30 days from the order date to do so.

Contacting Loft

Three options exist to get in touch with Loft.

  1. Their Internet chat.
  2. Text: 1-888-563-8444 (toll free)
  3. Phone: 1-888-563-8444 (toll free) or Call 1-614-534-2756 for assistance from abroad.


The only options for the online conversation are…

  1. From 8 am to 11 pm EST, Monday through Friday.
  2. EST on Saturday and Sunday, 9 a.m. to 9 p.m.